INOC // inoc.com
The smartest solution? It's simple, really.
When's the last time network operations was at the top of your mind? Most people take for granted that servers, routers, and switches are always in perfect working order behind the scenes of the systems we use every day.
Our client
INOC doesn't. Their expert engineers run their Madison, Wisconsin-based Network Operations Center (NOC) 24/7, ensuring round-the-clock uptime for their customers in a wide range of industries. When they came to us for a site redesign, we knew they needed one that more effectively communicated their invaluable service.
We spent time touring their facilities and working alongside their NOC engineers. We took the knowledge gained and translated it into a site that reflects the technical expertise and level of service that sets them apart from the pack. Though network monitoring can get complicated, communicating its value doesn't have to be. We crafted a simple message that worked.
INOC was a pleasure to work with because they were as engaged in our process as we were with theirs. From user testing to quality assurance, they took an active role in everything we did, and we're proud to say the relationship continues to this day.
Since the site's launch, INOC has invited us back for collaborative marketing summits to further build upon their Web marketing strategy, engaging us in everything from Webinars to newsletters. Smart, savvy, and willing to take risks -- if there's such thing as an ideal client, it has to be INOC.